Have you ever written an article so perfectly that, in your mind and heart, you were convinced it would rank well on your website? However, the reality was very different.
You know is quality of the work is top notch on the contrary outcome is not productive. Jeez!
In other cases, publishing additional content might be difficult or even demoralizing.
Do not fear; a fix is possible.
Introduction
As the digital landscape amasses, it is vital to be conversant with new knowledge. For website writing, gone are the periods where search engines rank content based on its quality. Now, there are more processes involved beyond the quality of the content.
Writing is one approach for developers to convey and express information regarding ecosystem changes. Writing authoritative posts with worth requires skill and value. Writing is an art.
SEO
Search Engine Optimization (SEO) is the practice of increasing the quantity and quality of traffic to a website through organic search engine results. It was built to help users to get better with web searches.
SEO has evolved, and it is still ongoing change.
Why SEO
The majority of online experiences involve search. 68% of online experience begins with a search in a search engine, and 53% of all website traffic comes from organic search.
- It is cost-effective.
- As growth compounds, its effect increases.
Note -> The SEO ranking will not provide the same results for different websites.
The Hub Spot Academy
HubSpot Academy is the worldwide leader in free online training for inbound marketing, sales, and customer service professionals. It specializes in comprehensive certifications, singular topic courses, and bite-sized lessons for professionals looking to grow their careers and business.
By providing free online training for the digital era, Hub Spot has made it its mission to alter the way people and businesses grow since 2012. You'll learn everything you need to know about cutting-edge business topics, from brief, useful courses to thorough certifications.
As you pass the mantra:- Learn. Apply. Grow
To provide the essence of these upgrades in SEO classes, the Hubspot academy is helpful. The intriguing portion is free. It only requires three or more hours of study, which can be spread out (depending on your schedule), plus a one-hour exam to receive the course certificate and some practice questions to determine how well you comprehended each module. With handouts and reference materials, the course contains 26 videos with qualified specialists teaching the content.
This course focuses more on the use of the Google search engine as it amounts to 93% search on web search. Most search begins from Google Search, Google images, and Google Maps.
How to Begin the SEO Training
Have objectives for your website before the training even starts: - You can use this as a guide to decide what you want your website to accomplish. Increasing organic traffic to your website is undoubtedly your top priority. But before you do, consider asking yourself why you want this traffic, why you want your website to be seen as an authority in your sector, etc.
Set SMART objectives for your website:- Specific, Measurable, Achievable, Realistic, and Time-Bound goals are SMART goal. You'll be more in control as a result. Consider it a trajectory for your website within a time frame.
Next,type "free Hubspot academy course on SEO" on Google and sign up for the course. You can also sign up with your Facebook or Gmail account.
To interact with other members, join the community.
Community participation demonstrates yet another avenue for networking with course participants who can share their in-the-moment reflections on the course's effects among other things. Whenever you interact there, keep it polite.
Learn something.
There are quizzes after each of the modules and 26 videos.
It is entirely up to you whether you complete the entire course in one sitting. The ideal approach is to divide the classes and take short breaks in between.
After the completion of the course,comes the examination. To be eligible for the certification, you must receive a score of more than 45.
There is an option to retake the exam in a few hours before you can begin again if you don't get the score. Not difficult right?
Conclusion
The simplest indication that material is relevant according to Google's How Search Works study is when a webpage uses similar keyboards as your search query.
It's crucial to keep in mind:-
- Every website uses a different SEO technique.
- Good material is essential.
- Always strike a balance between your SEO efforts for users and search engines.
- Keep note of everything you do and link it to your SMART objective so you can understand your metrics and areas for improvement.
- Before SEO on a website starts to produce results, it may take some time. Do not be discouraged. It helps to have a little patience.
The 4articles4weeks week4 series ends with this.
I appreciate your commitment since August.
Bye.